Usha is an Indian brand that was founded in 1962. This brand offers a wide range of juicer options for you to choose from. The brand with its five and half decades of history has found its way into every home in India through one or the other home appliance.
Usha is originally a semiconductor manufacturing company. Today it has diversified its operations to various home appliances segments and it is doing fairly well. Let us explore what to expect from Usha juicers.
Usha offers a number of types of juicers to consumers like juicer mixer grinders, cold press juicers, etc. Before you buy one, it is vital to check out the buying guide to ensure you have made the right purchase.
How Does Usha Fair As A Juicer Brand?
Usha has been a popular brand in India for over five decades now. The brand has studied and understood the Indian audience well. The brand was first recognized for its ceiling fans and pedestal fans. Indian homes would have used at least one of its ceiling fans sometime or the other over the years.
The brand has taken advantage of its popularity in the fans segment to diversify and capture the market share in various other segments including juicers.
- Usha juicers are available in all price ranges starting from Rs 1400 with its hand blender category of juicers.
- They come in impressive and attractive designs
- Very reliable quality
- Excellent service networks
- Caters to all segments of the population from the entry-level juicers to high-end juicers
Usha has always approached the Indian audience with its USP that revolved around competitive pricing. Having studied the Indian customers, the brand builds products that offer exactly what their customers expect at affordable prices. In other words, all the products offer excellent value or money.
The brand does not unnecessarily squeeze in features that would be seldom used by the juicer users. This enables them to price their products more aggressively whilst meeting all the basic requirements of the customers.
The brand also knows that it would not be possible to increase the market share and to improve customer loyalty without delivering exceptional quality products.
Over the years Usha juicers have gained popularity through its reliable products that are built to last for years. In terms of quality as well the brand does not compromise in any way which is absolutely important to survive in the Indian juicers segment.
Usha juicers are very popular among people who look for entry-level juicers and mid-range juicers. The brand however also features advanced juicer models for its elite customers.
Usha is a brand that you could confidently pick because we have seen over the years the brand delivers the best quality products. The brand continually perfects its technology to launch feature-packed products at wallet-friendly prices.
The brand also focuses on increasing its service networks to provide its customers with highly reliable post-sales support. Usha juicers seldom run into maintenance issues, which make them one of the most preferred juicer brands. You will be able to save a great deal of money by comparing the prices. Some amazing deals are waiting for those who like to buy Usha juicers.